how we work

While sports spaces have physical qualities, we often know they can serve as much more to communities through an emotional connection and relationship. Meaningful memories and experiences will lead to a strong sense of attachment, association, achievement, and ownership, and can make an important impact directly on its use and sustainability potential.

Community engagement and sustainability is a primary, integral, and inter-dependent part to our entire project process, not a consequence. From community identification, assessment, and collaborative project design, through construction, inauguration, and the post-project phase, diverse local groups and resources are identified, engaged, and connected to co-create a long-term vision and plan for sustainability. As the base of any type of community development program, we see great benefit in ensuring that the engagement process includes diverse and true local representation, with meaningful contribution from the community—not only as beneficiaries or consultants, but as key leaders of the process.

More than a place to play, we seek to develop sports spaces that go beyond their physical structure. They symbolize a community’s capacity to collaborate, achieve collective goals, and gain ownership over their wellbeing, with increased social relevance, reach, impact, and sustainability.

awards

love.fútbol is proud to have received recognition and awards from some of the most reputable names in the game.

why we exist

Sport—like art, music, and dance—is common ground. In its universality, it is a bond on humanity; in its simplicity, it is a powerful instrument for social change. The places we play are where we connect with ourselves, each other, and the world. Where we receive endless, simple gifts—of community, friendship, health, and life lessons, which are foundational to a positive and productive life.

love.fútbol exists as an effort to ensure every kid has a place to play with passion. We are on a mission to maximize the potential of every community sports space to serve as an inclusive and sustainable driver of social impact.

what we do

love.fútbol specializes in partnering with underserved communities to plan, build, activate, and sustain their own recreational spaces, and as a result, strengthen their communities. Rather than an end product, our projects are a process where in-depth community engagement and a critical focus on sustainability are interdependent and integral to the entire project.

impact

love.fútbol observes and measures anecdotal and empirical data around each of our projects to ensure our core impact objectives are met. Those center around (1) Youth Play, (2) Community Engagement and Ownership, and (3) Platform for Social Change. Through administering questionnaires in the community, we perform Monitoring and Evaluation studies to track and learn from our impact results. Here are some impacts resulting from our projects that have been reported by diverse local communities members:

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