Sport—like art, music, and dance—is common ground. In its universality, it is a bond on humanity; in its simplicity, it is a powerful instrument for social change. The places we play are where we connect with ourselves, each other, and the world. Where we receive endless, simple gifts—of community, friendship, health, and life lessons, which are foundational to a positive and productive life. 

love.fútbol exists as an effort to ensure every kid has a place to play with passion. We are on a mission to maximize the potential of every community sports space to serve as an inclusive and sustainable driver of social impact.

 

 

love.fútbol specializes in partnering with underserved communities to plan, build, activate, and sustain their own recreational spaces, and as a result, strengthen their communities. Rather than an end product, our projects are a process where in-depth community engagement and a critical focus on sustainability are interdependent and integral to the entire project.  

 

 

love.fútbol observes and measures anecdotal and empirical data around each of our projects to ensure our core impact objectives are met. Those center around (1) Youth Play, (2) Community Engagement and Ownership, and (3) Platform for Social Change. Through administering questionnaires in the community, we perform Monitoring and Evaluation studies to track and learn from our impact results. Here are some impacts resulting from our projects that have been reported by diverse local communities members:

83%

Increase in active and healthier lifestyle

80%

Reported a safer community



85%

Perceived the pitch as a catalyst for new developments

91%

Increase in access for girls to play


85%

Reported increased community collaboration capacity


67%

Reported economic growth

83%

Reported better academic performance


79%

Considered maintenance good to great


67%

Reported increased confidence in ability to promote change

 

By Aaron Fix - PhD (The Analysis Group) | N = 184
By love.fútbol and local partners | N = 135

 
 
 

 

We are a community of believers in the power of sport and self-expression to bring positive change.